VTuber Platform Avvy Launches Affiliated Agency Avivi, Recruiting Aspiring TalentA · FULL TRANSLATION
- OTAGROUP's VTuber platform Avvy establishes affiliated agency Avivi
- Offers one-stop avatar creation and streaming platform
- Openly recruiting aspiring VTuber talent
- Aims to build a roster that can rival top agencies
The VTuber industry has moved from early solo creation toward a highly organized agency economy, and Avvy's launch of its own agency, Avivi, epitomizes the trend: the platform no longer just provides tools but directly controls talent signing and management.
The commercial logic is clear. By unifying avatar creation, streaming technology and management, the platform upgrades simple tool revenue into long-term profit sharing on talent earnings. It also lowers the entry barrier for new VTubers, since the platform handles the tech, while raising their dependence on it.
When a creator's face, voice and income all run on one platform, who truly owns that virtual persona?
OTAGROUP Inc. has announced that Avvy, its VTuber avatar-creation and streaming platform, has established an affiliated agency called Avivi, and is openly recruiting aspiring VTubers who want to aim for the top together with it.
Avvy provides a one-stop platform spanning everything from avatar creation to live streaming. Through the newly established Avivi agency, the operator brings talent signing and management functions into its system, helping newcomers who wish to take up VTuber activities build an image and a fan base from scratch.
The move reflects how the VTuber industry is shifting from solo creation toward organized management, with the platform controlling both the technical tools and the management function to form a more complete value chain.